Automobile maker Skoda continues to use MyClick, the World’s leader in mobile image matching, to promote its newest car model, Fabia. Skoda is utilizing a mobile WAP site MMS MyClick advertising platform to deliver a unique brand experience to consumers on their mobile devices.
MyClick’s image recognition technology allows Skoda to reach end users with instant services wherever they are and build up its user base. Skoda is using MyClick to provide an interactive platform where mobile users can access “Believe In Life” information by simply clicking their mobile phone camera.
Justin Tsang, CTO of MyClick Media Ltd., said, “Skoda is our loyal customer. It continues to adopt our image recognition platform to reach mobile users anytime, anywhere. Users just need to capture the Fabia logo via their mobile device cameras and send the logo image through MMS to 106631111 to receive the “Believe In Life” information including latest product and road show details, test drive booking, MV and video clip downloads and ringtone customization as well as other fun and entertaining information. “ |
